NIKE DUNK intention is affixed to a pair of good basketball shoes. NIKE Inc. For example, while it appears on the current vision 'is designed to be simple, low technology content' of the DUNK is a pair of shoes the next century. If the technology is concerned, we often do not think there is air Dunk it is one of the most original one. However, the correct order is 83 years old NIKE in order to defeat the opponent Converse (Converse) and the introduction of the (Air Force 1 Air Force One) The first double-air-cushion shoes so that they won in the market, the stock has climbed steadily. However, the company make a comeback 85 years adidas, sports product market changes, Nike is facing the worst crisis in the sale. At this point in order to reverse the trend, Nike Inc. has made a subsequent impact on the world of action, it was a huge sign of the super-new Michael Jordan (Michael. Jordan) to Air Force One (Air Force One) as a prototype for his design of the first dual-signature shoes Air Jordan One (Jordan generation).
Soon all of the top school teams are strongly requested to have their own team of footwear, which is why there was Dunk. Dunk was on sale from time to time in the eight kinds of totally different colors, representing the "University of North Carolina", "University of Arizona" and "University of Arkansas" and other 8 NCAA (University Union), the top team. In fact, the design of Air Jordan 1 by Dunk on behalf of the design of the prototype, it has an excellent grip performance and a sense of space to ensure that those best players in the field can be lightweight and stable movement, so kids air max ltd the performance can not be picky. DUNK so popular mens air max 2009 in the 80's is not accidental. At that time abroad as a result of the information we are not very understanding of this information internally and no introduction to the 90's all we know.
By the mid-90's, due to the culture of the United States swept the streets, NIKE has in common not only to meet the success of sport sector, intends to expand its production of multi-source to the streets and into X-GAME (extreme sports). When in the streets, cultural and sports brand, it was only the NIKE is a second-rate or third-rate brand. NIKE aware of the company would like to play sports in the streets, making not only the need for good quality and top technology, in terms of publicity is the biggest problem.
So they decided to plan to use and then the same in basketball strategy is to use celebrities to bring their sports shoes made. NIKE, after the company selected the most common is the most popular X-GAME: SKATEBOARD (skateboard) as a starting point to enter the joint culture. They signed a lot of money when the price is very famous ZOO YORK (Zoo York) team as their skateboards in the skateboard world with words. Publicity strategy would like to better positioning in the market but there has been a big gap, that is, in the high-tech content, NIKE product URL and E-CUE, these two pairs of professional skateboarding shoes NIKE at the time used the latest ZOOM AIR SQUARE insole technology allows users of the more obvious sense of the shock absorber effect of AIR, as well as the latest wear-resistant materials and breathable material.
The positioning of their professional-level players of skateboarding. However, no low-end products, NIKE aware of the problem immediately, because NIKE know that they need in the market occupied, in the low-end is the main battlefield of the consumers in this grade. Occasionally, they engage in skateboarding, as entertainment, but professionals do not need such a high technical content. However, a focus on practicality and style to wear in time of peace. At this time, NIKE seen in the retro market in AIR FORCE ONE (Air Force One) the success, not thought of DUNK, life is on the market, AF1 is almost close to the final end, but in that year on the market darling DUNK also fully had not been developed. NIKE's designers intended to launch an improved version of the DUNK to fill in the skateboard industry NIKE vacant position.
womens air max 90
DUNK re-design of the re-classification, to help low-DUNK LOW leisure version of the original and designed to help DUNK HI. In the functional areas of classification and more detailed. As the most low-end of the original design of the positioning DUNK casual shoes in general, the work is also the most ordinary womens air max materials, followed by ordinary DUNK PRO version DUNK improve as a substitute for the original DUNK on the technology is there is no change only skilled tongue in order to change the appearance of design and additional increasebring a pair of shoes with different major.
Skateboarding is the position after the low-end and high-end leisure DUNK PRO SB (Nike), in his ordinary DUNK prototype based on the increase of extra-thick tongue, increasing their skateboard shoes and comfort FEEL , and DUNK PRO as an additional extra to carry, the most the most important thing is to change the insoles with considerable technical content of the ZOOM AIR insole, a shock absorber effect is absolutely first class.
The company's specialized products NIKE sneakers retro two sub-brand is the "LE" and "SB". One. LE carved as a complex version of the original basketball shoes signs exclusive, in fact, not enough conditions to become sub-brands. and SB are NIKE shoes skateboards (skate board abbreviation) signs exclusive.
Back to DUNK, if DUNK To learn more about the history of this see the following article to introduce the Nike Terminator, we should be seen more clearly after the:
Nike Terminator is the most significant of the 80's, a shoe, it can be said because of its unique role as the pattern of this retro wave of the foundation can still feel the shock of it.
Nike Terminator appearance was in 1986, almost risk-taking coupled with bright color with the appearance of exaggeration, it was soon attracted the University of North Carolina, the University of Arizona and University of Arkansas and many other Star team into the Nike camp, which shoes section is still popular around the world family of Nike Dunk. Before that, however there is a more special, more representative of the shoes listed in this period, and this is the Nike Dunk "shoe prototype": Nike Terminator.
Terminator Hi, Air Jordan One, Air Force One and Dunk Hi is very similar to the appearance. NIKE in order to defeat the 83-year Converse introduced the first generation of air-cushion sports shoes Air Force One, and a landslide victory in the market. However, by 85 years adidas back to NIKE enormous impact, Nike has made a subsequent impact on the trend of the world's sports shoes: huge sign at the time of the new Jordan, Air Force One as a prototype for his design of the The first dual-signature shoes Men’s Air Max 2003 Air Jordan One. Future performance as the mythical Jordan, NIKE has slowly become a giant in the industry.
At this point, Nike also paid attention to market potential NCAA, Georgetown University for their design to a prototype Air Jordan One of the new shoes for Nike Terminator "HOYA" womens air max 360 ;, The shoes and the most attractive players in the latter place is to keep up with the printed prominent letters "HOYA" (version for sale "NIKE"), together with the agencywhite color (the color of team uniforms), exaggerated, the appearance of treason, but also accompanied by steady and self-confidence, kids air max ltd these features make these shoes loved by players. The team quickly NCAA requires teams to have their own shoes, for this reason is the production of the Dunk series. Dunk on sale from time to time in the eight kinds of colors, on behalf of the University of North Carolina, University of Arkansas University of Arizona, and eight teams. Terminator in terms of design and is the same as Dunk, Air Jordan 1 is to design a prototype on his behalf.
Therefore, Terminator is the founder of Dunk, love it for all the street culture, especially in terms of loyal Sneakers is a very valuable collection, Terminator can shake Dunk market position to become the new leader of retro fashion is still a need the test of time.
DUNK status when in fact is not high, can not the King NIKE basketball shoes AIR FORCE 1, compared and the Terminator can not even compared to … …
DUNK Why can "steal power classes," AIR FORCE 1 to pull down the location of it? My idea is as follows:
1. Retro wave. This is a great environment.
2.DUNK like more lightweight, more LO-TECH (low-tech). The wind in the back, AIR SOLE things such as science and technology content is considered unacceptable.
3. With time. DUNK Xtreme AF1 is basically when the peak period, which just so that the two "relay", when the AF1 has been a time when wethe, DUNK homeopathy and on … …
4. Colors. AF1 many well-known "Do Note" and are based DUNK good color. DUNK now is the proliferation of other note, but in that year, when there is no SB style, DUNK attract all the bright colors, casual, DUNK hundreds of colors kids air max tn are unavoidable.
DUNK SB
SB is an abbreviation NIKESKATEBOARDING, including Trichosanthes DUNK SB, ZOOM AIR FC, ZOOM AIR URL, ZOOM AIR ANGUSE and ZOOM AIR E-QUE, DUNK is NIKE in the mid-80's launched as Blue sneakers, sports shoes, after the technological age with the the advent of slowly been forgotten in the late 90's in Japan in the beginning of the rise of retro fashion, AIR FORCE 1, and the two become a popular DUNK shoes, the representative of the trend-ho Fujiwara, NIGO and others have appeared in various types of wear the media has become the trend of retro. Only mens air max 2009 more than ten years after the original was already very difficult to find shoes, they carved NIKE.JP started early resumption of the shoes in the original. Especially in the late 90's a group of complex carved wrapped only in the trend of Harajuku, the shop will be on sale at the DUNK wave to the whole retro DUNK high, AF1 and DUNK with the main street. NIKE decision in 2001 to enter the United States to invite some SKATEBOARDING skateboarding community co-design new man slip shoes, shoes the first choice of the end, we decided to DUNK, in general the basis DUNK shoes has been slightly relaxed in the cage-shaped thickening of the tongue to use thick and add insoles ZOOM AIR, has become a DUNK SB. Ha ha:)
Above long-winded winded Hello wrote that pile is the simplest general DUNK and ZOOM AIR no DUNK SB have ZOOM AIR. Later, a series of further development of both new shoes ZOOM AIR FC, ZOOM AIR URL, ZOOM AIR ANGUSE and ZOOM AIR E-QUE, generally known as we all like NIKE SB series.
